Google Business Profile write-up for small shops and local businesses
Your Google Business Profile is often the first thing a customer sees. If the description is blank or the services list is thin, we'll write it for you in plain, honest words. You paste it in yourself.
Google Business Profile write-up: prices
| What you get | Price | Ready in |
|---|---|---|
| Profile write-up Business description (within Google's 750-character limit), services list with short descriptions, 4 starter posts, and answers to 8 common customer questions. Up to 2 rounds of changes. | $49 | 2 business days |
| Write-up + one-page website copy Everything above, plus text for a simple one-page website or About page: headline, about, services, service area, and contact section. | $99 | 3 business days |
We'll email you a draft; pay only after you approve it. You paste the text into your profile and website yourself.
What you get
- Business description: written to Google's 750-character limit and its rules (no links, prices or promotions), with what you do and where in the first line.
- Services list: your main services in the words customers search for, each with a one- or two-sentence description.
- 4 starter posts: short updates (for example, an introduction, a seasonal reminder, a "meet the owner" post, and a service spotlight) you can publish over the next few weeks.
- Answers to 8 common customer questions: parking, hours, appointments, payment types, service area, and so on. Google stopped accepting new questions on profiles in late 2025 and is moving to an AI "Ask" feature, but existing questions can still be answered. Your answers also work on your website, in posts, and as replies to customers.
- With the $99 package: text for a one-page website or About page (headline, about, services, service area, contact).
- Simple paste-in instructions in plain language.
How it works
- Tell us about your business using the order form below (pasted text only): name, town, what you do, hours, main services, and what customers like about you. A link to your current listing helps if you have one.
- We may ask a few questions by email. We won't guess at facts like years in business or licenses.
- You get a draft by email: 2 business days for the write-up, 3 with website copy.
- Ask for changes, up to 2 rounds.
- Pay only after you approve it. Then you paste the text into your profile and website yourself.
How we compare, honestly
- You can do it yourself for free. Google's profile tools are free, and our guide on how to write your profile description walks you through it.
- Freelancers on marketplaces like Fiverr offer profile "optimization" gigs, commonly from about $20 to $135. Many include setup work and extras such as citations, and often ask for manager access so they can make changes for you. That suits owners who want someone else to do the hands-on work.
- Local marketing agencies offer ongoing monthly management, reporting and advertising. That's a good fit if you want a long-term partner.
- We do one narrower thing: clear, honest writing you paste in yourself, at a flat price, with no account access and no ongoing fees.
Sources: example Fiverr profile gig ($20), example Fiverr profile gig ($125); Google: guidelines for representing your business; Google: Q&A API discontinued Nov 3, 2025.
Why it matters
A September 2026 study of 23,164 US Google Business Profiles found that 99.4% of unclaimed profiles had no business description (Suff Digital). If your profile isn't claimed yet, Google's own help pages explain how to claim and verify it. You do that step yourself, and we never need your login.
Free guides for business owners
- How to write your Google Business Profile description
- How to respond to Google reviews
- Writing an About page for a small business
An honest note: we use AI to help
We use AI writing tools to help draft your write-up. A real person reads, checks and edits every word before it reaches you.
- We never make anything up: no invented awards, years in business, licenses, reviews, customer quotes or "#1" claims. Everything comes from you, and we ask when something is unclear.
- We write to Google's published guidelines (for example, no links, prices or promotions in the description), but Google decides what appears on its own platform.
- You can ask us to delete your information at any time. See our privacy note.
What we won't do
- We will never log in to your Google account or any other account, and we never ask for manager access, passwords or verification codes. You paste the text in yourself.
- We never ask for bank or card numbers or your Social Security number.
- We don't write fake reviews, buy reviews, or suggest swapping discounts for reviews. That's against Google's policies.
- We don't promise rankings, calls or more customers. Nobody honestly can.
- We don't give legal, tax or financial advice.
Order form
Paste your details below. No files, just text. Rough notes are fine. You'll get a reference number, and we'll reply by email within one business day.
Privacy, in short: we keep only what you type here, to do your resume and reply to you. Your request is deleted automatically after 60 days, or sooner if you ask. Never include passwords, your Social Security number, or bank or card details. We never need them, and the form will refuse them. Full privacy note.
Prefer email, or have a file to send? Email orders@scantoolmatch.com instead. That works just as well.